Dòng Nội dung
1
Marketing / Charles W. Lamb, Joseph H. Hair, Carl McDaniel.
Cincinnati, Ohio : South-Western College Publishing, c1998
xxxviii, 693 p. : col. ill. ; 28 cm.
2
Marketing / Charles W. Lamb, Joseph H. Hair, Carl McDaniel.
Cincinnati, OH : South-Western College Pub., 1999.
3
Marketing research / Joseph F Hair, Bryan A Lukas, Robert P. Bush, David J. Ortinau.
North Ryde, N.S.W. : McGraw-Hill Australia, 2004
xxiv, 675 p. : illustrations, forms ; 26 cm.