Dòng Nội dung
1
Plant and service tours in operations management / Roger W. Schmenner.
New York : Macmillan ; c1991
xv, 270 p. : ill. ; 24 cm.
2
Services marketing / Raymond P Fisk, et all...
Australia : John Wiley & Sons, 2007
xx, 491 p. : ill. ; 28 cm.
3
Services marketing : concepts, strategies & cases / John E. G. Bateson, K. Douglas Hoffman
Australia : South-Western / Cengage Learning, 2011
xv, 461 p. : ill. ; 29cm.
4
Uncommon service : how to win by putting customers at the core of your business / Frances Frei, Anne Morriss.
Boston, Mass. : Harvard Business Review Press, 2012
x, 247 p. : ill. ; 24 cm.

Offers an organizational design model for service organizations, covering such topics as funding mechanisms, employee management systems, and customer management systems.