|
Dòng
|
Nội dung
|
|
1
|
|
|
2
|
Social media strategy : marketing and advertising in the consumer revolution / Keith A. Quesenberry. Lanham : Rowman & Littlefield, 2016239 p. : ill. ; 26 cm.A practical guide to marketing, advertising, and public relations in a world of social media-empowered consumers. This step-by-step introduction to building brand benefit through social clout is grounded in a refreshing mix of academic research, theory, industry statistics, and real-world examples. No hype, just solid social media strategy.
Đầu mục:1
(Lượt lưu thông:4)
Tài liệu số:0
(Lượt truy cập:0)
|
|
|
|
|