Dòng Nội dung
1
Marketing / Roger A Kerin, Steven William Hartley, William Rudelius.
Boston : McGraw-Hill/Irwin, 2011
liii, 746 p. : ill. (some col.); 29 cm.
2
Marketing : the core / Roger A Kerin, Steven William Hartley.
New York : McGraw-Hill/Irwin, 2013
XLVII, 507 p. : numerous illustrations, diagrams ; 30 cm.
3
Marketing : the core / Roger A Kerin, Steven William Hartley, William Rudelius.
Boston : McGraw-Hill Irwin, 2009