|
DDC
| 302.201 | |
Tác giả CN
| Griffin, Emory A. | |
Nhan đề
| A first look at communication theory / Emory A. Griffin, Andrew Ledbetter, Glenn Grayson Sparks. | |
Lần xuất bản
| 11th ed. | |
Thông tin xuất bản
| New York :McGraw Hill,2023. | |
Mô tả vật lý
| xiii, [1216] p. :ill ;29 cm. | |
Tóm tắt
| If you're already familiar with A First Look at Communication Theory and understand the approach, organization, and main features ofthe book, you may want to jump ahead to the "Major Changes in the Tenth Edition" section. For those who are new to the text, reading the entire preface will give you a good grasp of what you and your students can expect. A Balanced Approach to Theory Selection. We've written A First Look for students who have no background in communication theory. It's designed for undergraduates enrolled in an entry-level course, regardless of the students' classification. The trend in the field is to offer students a broad introduction to theory relatively early in their program. But if a department chooses to offer its first theory course on the junior or senior level, the course willstill be the students' first comprehensive look at theory, so the book will meet them where they are. Our goal in this text is to present 32 communication theories in a clear and interesting way. After reading about a given theory, students should understand the theory, know the research that supports it, see useful applications in theirlives, and be aware of the theory's possible flaws. We hope readerswill discover relationships among theories located across the communication landscape-a clear indication that they grasp what they're reading. But that kind of integrative thinking only takes place when students first comprehend what a theorist claims | |
Thuật ngữ chủ đề
| Information | |
Thuật ngữ chủ đề
| Communication | |
Thuật ngữ chủ đề
| Communication-Philosophy | |
Từ khóa tự do
| Triết lý | |
Từ khóa tự do
| Truyền thông | |
Từ khóa tự do
| Thông tin | |
Tác giả(bs) CN
| Ledbetter, Andrew. | |
Tác giả(bs) CN
| Grayson, Glenn. | |
Địa chỉ
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| 100 | 1 |aGriffin, Emory A. |
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| 245 | 12|aA first look at communication theory /|cEmory A. Griffin, Andrew Ledbetter, Glenn Grayson Sparks. |
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| 250 | |a11th ed. |
|---|
| 260 | |aNew York :|bMcGraw Hill,|c2023. |
|---|
| 300 | |axiii, [1216] p. :|bill ;|c29 cm. |
|---|
| 520 | |aIf you're already familiar with A First Look at Communication Theory and understand the approach, organization, and main features ofthe book, you may want to jump ahead to the "Major Changes in the Tenth Edition" section. For those who are new to the text, reading the entire preface will give you a good grasp of what you and your students can expect. A Balanced Approach to Theory Selection. We've written A First Look for students who have no background in communication theory. It's designed for undergraduates enrolled in an entry-level course, regardless of the students' classification. The trend in the field is to offer students a broad introduction to theory relatively early in their program. But if a department chooses to offer its first theory course on the junior or senior level, the course willstill be the students' first comprehensive look at theory, so the book will meet them where they are. Our goal in this text is to present 32 communication theories in a clear and interesting way. After reading about a given theory, students should understand the theory, know the research that supports it, see useful applications in theirlives, and be aware of the theory's possible flaws. We hope readerswill discover relationships among theories located across the communication landscape-a clear indication that they grasp what they're reading. But that kind of integrative thinking only takes place when students first comprehend what a theorist claims |
|---|
| 650 | 00|aInformation |
|---|
| 650 | 00|aCommunication |
|---|
| 650 | 10|aCommunication|xPhilosophy |
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| 653 | 0 |aTriết lý |
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| 653 | 0 |aTruyền thông |
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| 653 | 0 |aThông tin |
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| 690 | |aKhoa Công nghệ thông tin |
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| 691 | |aTruyền thông đa phương tiện |
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| 700 | 1 |aLedbetter, Andrew. |
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| 700 | 1|aGrayson, Glenn. |
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302.201 GRI
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