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    The rise of the platform marketer :
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Tác giả CN Dempster, Craig.
Nhan đề The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms / Craig Dempster, John Lee.
Thông tin xuất bản Hoboken, New Jersey : Wiley, 2015
Mô tả vật lý 228 p. ; 23 cm.
Phụ chú Sách Quỹ Châu Á
Tóm tắt "The Rise of the Platform Marketer helps you leverage the always-on consumer to deliver more personalized engagements across media, channels, and devices. By managing these interactions at scale throughout the customer lifecycle, you can optimize the value of your customers and segments through strategic use of Connected CRM (cCRM). This book shows you how to take advantage of the massive growth and proliferation Read more...
Thuật ngữ chủ đề Internet marketing
Từ khóa tự do Tiếp thị
Từ khóa tự do Internet advertising
Từ khóa tự do Tiếp thị trên internet
Từ khóa tự do Relationship marketing
Tác giả(bs) CN Lee, John.
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08204|a658.87|bDEM
1001|aDempster, Craig.
24510|aThe rise of the platform marketer : |bperformance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms / |cCraig Dempster, John Lee.
260 |aHoboken, New Jersey : |bWiley, |c2015
300 |a228 p. ; |c23 cm.
500|aSách Quỹ Châu Á
520 |a"The Rise of the Platform Marketer helps you leverage the always-on consumer to deliver more personalized engagements across media, channels, and devices. By managing these interactions at scale throughout the customer lifecycle, you can optimize the value of your customers and segments through strategic use of Connected CRM (cCRM). This book shows you how to take advantage of the massive growth and proliferation Read more...
65000|aInternet marketing
6530 |aTiếp thị
6530 |aInternet advertising
6530 |aTiếp thị trên internet
6530 |aRelationship marketing
7001 |aLee, John.
852|a100|bTK_Tiếng Anh-AN|j(1): 000107828
890|a1|b0|c0|d0
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